2012年第二十三届“中国制冷展”开幕在即
JointlyorganizedbytheChinaCouncilforthePromotionofInternational
Trade,BeijingSub council,ChineseAssociationofRefrigeration,China
RefrigerationandAirconditioningIndustryAssociation,the23rdInternational
ExhibitionforRefrigeration,AirConditioning,HeatingandVentilation,
FrozenFoodProcessing,PackagingandStorage(ChinaRefrigeration2012)is
scheduledtobeheldfromApril11to13atNewChinaInternationalExhibition
CenterinBeijing.
Establishedintheyearof1987,ChinaRefrigerationExpo.hascompleted
22sessionssuccessfullyin25years.Witharecord-breakingexhibition
areaof92.7thousandsquaremetersthisyear,ithasbecomeoneofthebiggest
exhibitionsintherefrigeration,air-conditioning,heatingandventilation
industryintheworld.Morethan1100participatingmanufacturersfromover30
countriesandregionsalongwithover30participatingindustryorganizations
fromcountriessuchastheUnitedStates,Germany,andSouthKoreaarelikely
toattractmorethan50thousandvisitorsandcustomersrepresentingover100
countriesandregionsaroundtheworld.
InnovativeDevelopment,EnergySavingandEmissionReduction,thetheme
andfocusoftheexhibition,showcasestheimportanceandresponsibilitiesof
therefrigerationandairconditioningindustryintheimplementationofthe
stateenergysavingandemissionreductionstrategy.Throughtheforum,seminars
andmorethanfortytechnicalexchangemeetings,theexhibitionwillreflect
thelatestdevelopmentandpointtoafuturedirectionoftheindustrytechnology.
Theroadshowandroundtableonozoneclimatetechnologyjointlysponsoredby
theorganizingcommitteeandUNEP(UnitedNationsEnvironmentProgram)are
expectedtodrawattentionfrommanufacturers,researchinstitutesandmedia
alike.
HighlightsofChinaRefrigeration2012:
I.Industryleadingbrandnamesandcutting-edgetechnologiesmakethe
exhibitionamust-seeforrenownedindustryplayersworldwide
Withanexhibitionareaof92.7thousandsquaremetersandtheparticipation
ofmorethan1100manufacturersfromover30countriesandregions,the
exhibitionwillserveasagiganticplatformforthesalesandmarketingof
worldfamousbrandnames.Theorganizingcommitteehasdoneeverythingpossible
toenhancethetechnicalcontent,qualityandthereforethevalueofthe
exhibition.
Avarietyofdifferenttechnicalexchangeactivitiesarearranged,
includingthemeforum(1generalassemblymeetingand6sessionsofplenary
meetingsonspecialtopics)andmorethan40technicalseminarshostedby
exhibitors,makingtheexhibitionavaneinthetechnologicalinnovationand
developmentinChina’srefrigeration,airconditioning,heatingandventilation
industry.Theactivityoftheapplicationandpromotionofinnovativeproduct
withapurposeofencouraginginnovationandattractingvisitorshasreceived
positivefeedbacksandparticipation.SponsoredjointlybyUNEP,theozone
climatetechnologyroadshowandindustryroundtablewillsetupaexhibiting
paviliontoshowcasetheachievement,projectsandintroducerelevantpolicies
bymanufacturersandorganizationsinthepromotionofsubstituteenergy
efficiencyproductswithzeroODPorlowtozeroGWP,promotingtheelimination
ofHCFCandtheapplicationofrefrigerantsubstitutetechnology.The
interactionbetweenparticipatingmanufacturersandchiefengineersgroupto
facilitateaprofoundunderstandingofnewtechnologieswillshedlighton
production,study,research,exchangeandtheutilizationofthesetechnologies.
Specializinginbothair-conditioningandrefrigerationindustry,the
exhibitionhasputmoreemphasisonthepromotionoftechnologiesin
refrigeration,cold-chainlogistics,freshnesspreservationandother
livelihood-relatedproducts,inadditiontomaintainingasteadygrowthin
theheating,ventilationandair-conditioningindustry.Itsfocusonfood
safetyandcold-chainmatchingtechnologyandequipmenthasattractedmany
marketleadersincold-chainlogistics.
II.Aclearthemeoftheexhibitiondemonstratesindustryresponsibilities
Chinahasbecomeindisputablytheworld’slargestrefrigerationandair-
conditioningequipmentmanufacturerandthesecondlargestconsumptionmarket.
AccordingtoTheWhitePaperontheEnergyEfficiencyStatusofChina’sEnergy
-ConsumptionProducts(2011),therefrigerationandair-conditioning
equipmenthaveconsumedapproximately20%ofChina’stotalelectricitygeneration,
indicatinghowcriticaltheindustryiswithregardstoachievingthetarget
ofenergysavingandemissionreductionlaidoutinthe“12thFive-year
Plan”.UnderthethemeofInnovativeDevelopment,EnergySavingandEmission
Reduction,theexhibitionhasintensifiedtheeffortsofpromotinggreen,
energysavingandenvironmentalprotectionphilosophyandansustainable
development,symbolizingastrongsenseofsocialresponsibilitycompatible
withaworld-classindustry-specificexhibition.
Innovativedevelopmentisthekeyinachievingtheenergysavingandemission
reductionandisadrivingforceforsustainableindustrydevelopment.
Governmentofficialswillbeinvitedtodeliverspeechinthethemeforumon
theintroductionandinterpretationofstateenergyplanningandenergysaving
policiesunderthe12thFive-yearPlan.Meanwhile,thepresentationsby
industryexpertsonindustrialheatrecoveryandfoodcold-chainlogistics
technologyapplicationwillprovideguidanceforthetechnicalinnovationin
theindustry.
III.Innovatingorganization,providingmoreinteractingactivities,and
enhancingvalueoftheexhibition
Asalongsoughtgoal,ChinaRefrigerationExpo.’sefforttoenhanceitslevel
ofinternationalizationhasbeenwidelyrecognizedandwellreceivedbymore
than30internationalinstitutionsandindustryorganizations.Ithasestablished
strategicpartnershipandsignedintellectualpropertyrightprotection
agreementswithworldleadingexhibitionsfrommajorindustries,whichhave
committedtoparticipatingintheotherparty’sexhibition.
Newmediahasplayedaroleinincreasingthepublicityoftheexhibition.
Basedontheprincipleofprofessionaloperationandformalizedservice,the
exhibitionkeepsimprovingon“superiorservices”.“365daysofChina
RefrigerationExpo.”ontheInternetprovidesaseamlessconnectionamong
visitors,participatingmanufacturersandtheexhibition.Afull-scale
publicitycoverageincludingoutdooradvertisement,ExhibitionNewsletter,
PressCenterduringtheexhibition,all-roundcoveragebymorethan60
professionalmediasworldwideetc.Inaddition,messagesaredeliveredtomore
than100thousandtargetcustomersbySinaweibo,ElectronicNewsletterand
regulardistributionofexhibitionemails,throughtheinternet,weibo,
exhibitionelectronicnewssystemandnewsonparticipatingmanufacturers’new
products.
Intensifytheeffortsoforganizingparticipationbyhigh-endworld-wide
potentialcustomers.Inadditiontoencouragingapreregistration,arranging
freeshuttlebusesinkeydesigninstitutes,collegesanduniversities,
organizingoverseasbuyersgroup,invitingchiefengineersfromarchitectural
designinstitutes,thisyear,groupvisitorsbychiefengineersfrom
refrigerationdesigninstitutesandVIPgroupvisitorsinrealestate
developmentareorganized.Workshopsontechnologyapplicationsandinteraction
withexhibitorsarealsoarranged.
ChinaRefrigeration2012willconveytotheworldamessageofconfidence,
strengthandcreativityofChina’srefrigeration,heating
andventilationindustry.
WelookforwardtoseeingyouatChinaRefrigeration2012inBeijing!